New features include high-impact graphics, photography and easy navigation
ALPINE HELEN-WHITE COUNTY, GEORGIA–APRIL 1, 2022– Featuring a bright new aesthetic, the all-new Alpine Helen/White County Convention & Visitors Bureau website has just launched, taking its inspiration from the whimsical Bavarian setting of Downtown Helen. From its steepled red roofs and cheerful facades to the stunning mountain landscapes and playful river winding its way through the village, visitors will find allusions to the area’s many charms on every scroll in the site’s varied fonts, colors, textures and high-impact photography. The revamped site includes all of the tools and information one might need to plan a trip.
From a collection of things to do, places to stay and restaurants to try to sample itineraries, events listings and links to tour and transportation options, everything is easily accessible from the site’s top menu. The popular live-feed camera showing off Helen’s downtown is still part of the site. From the homepage, potential visitors can request a free travel guide, access the CVB’s social profiles and contact the welcome center with questions and for help planning their trip.
According to Jerry Brown, executive director of the Alpine Helen-White County CVB, “Our research and analytics show that our website visitors are very engaged and that events are one of the most queried and clicked-on topics. We worked closely with our agency, Accent Creative Group, to share our analytics and to create a look that was in keeping with the feel of the town and yet incorporated contemporary and dynamic photography.”
“User interface and user experience, with particular attention to navigation and ease of use, is one of the cornerstones of good web design,” commented site developer Nate Sims of Accent Creative Group. “A dedicated events tab is located at the top menu, on the homepage we have an upcoming events strip highlighting featured events pictorially and on the calendar itself we made sure it was very easy to navigate, search, and view events at a glance.”
The new and improved website can be found at HelenGA.org.